The YouTube Formula: How Anyone Can Unlock the Algorithm To Drive Views, Build an Audience, and Grow Revenue

The Wall Street Journal bestseller!

Comes with free online companion course Learn the secrets to getting dramatic results on You Tube Derral Eves has generated over 60 billion views on You Tube and helped 24 channels grow to one million subscribers from zero.

In The You Tube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest You Tube howto channel provides the secrets to getting the results that every You Tube creator and strategist wants.

Eves will reveal what readers can't get anywhere else: the inner workings of the You Tube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

Full of actionable advice and concrete strategies, this book teaches readers how to: Launch a channel Create lifechanging content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful You Tube creators, The You Tube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.